Tag: data-driven marketing key components

  • What is Data-Driven Marketing?

    What is Data-Driven Marketing?

    Data-driven marketing is a strategic approach that utilizes data and analytics to inform marketing decisions. It involves collecting, analyzing, and interpreting data from various sources, such as website traffic, social media interactions, customer surveys, and purchase history, to gain insights into customer behavior, preferences, and trends. These insights are then used to optimize marketing campaigns,…